Farmington will Jolt Your Journey
The Farmington CVB launched a new state-of-the-art website in late July to increase tourism to the area in the new fiscal year and incorporate the new Farmington brand - “Farmington will Jolt Your Journey.” The site – www.farmingtonnm.org - offers several new features including:
- An interactive and categorized events calendar to make travel planning easy for visitors
- A "Submit Events" form to assist local event organizers
- Responsive design so that the site is easily viewed on mobile devices and tablets
- Social media integration, featuring a fun Instagram feed highlighting #PlayFarmington
- New photos taken by local photographer, Paul McPherson, that highlight the beauty of Farmington
- The site is divided into three travel segments – outdoor, cultural and family in order to appeal to the various kinds of travelers who come to Farmington.
In addition to the site, the CVB has launched digital ads, print ads and will be running broadcast ads later this year.