2021 Tech Summit Highlights
We had 16 education sessions and 16 vendor companies at the Association’s 16th annual Tech Summit in March.
Special thanks to the Tech Summit session speakers and product demo vendors for sharing their knowledge and expertise. Virtual sessions were presented throughout March on Wednesday and Thursday mornings.
The sessions ranged from “Great Marketing Comes with Great Responsibility” to “Adopting Methods from Leading Retailers” and “The Art of Strategic Storytelling” to “The Future of Visitor Guides.”
Topics at additional sessions focused on the utility of geo-location data, working with locals to bring visitors, enhancing existing visual assets to make stellar creative and activating your search marketing post-COVID.
Two sessions, “Creating Engaging (And Easy!) Virtual Experiences” and “To Tik or to Tok?” were audience favorites.
As special ‘shout-out’ to the members of the Tech Summit Planning Committee for their work in evaluating and selecting proposal submissions for presentation.
DMA West awarded four complimentary registrations to the March 2022 Tech Summit. The Visit Tucson team looks forward to welcoming their industry peers to Tucson next year.
Comments from registrants:
“Thank you for organizing such a fantastic Summit with excellent topics!”
“I think the bite-sized sessions spread out over four weeks is really working well for me and my team, especially when it comes to retention. And the sponsors are great, as always. DMA West continues to be the best conference my team and I attend and is truly the best bang for the buck. Thanks so much for making it happen.”
Vendor Product Demos at Tech Summit
Special thanks to the 16 companies that participated in the Vendor Product Demos as part of the 2021 Tech Summit. We sincerely appreciate their support of DMA West programs and the partnership they extend to our western DMOs.
100 Digital Creativity, Inc.
TERA Digital Luggage – Virtual FAM Tour Builder
Arrivalist’s Daily Travel Index
The Destination Experience Engine
Using CrowdRiff to Build a Content Library of 5000+ Rights-approved Images
Destination Apollo – Geo-location Intelligence and Destination Management System
Business Improvement Tools with Drozian Webworks
Affordable Destination Intelligence: Voyage +
Storytelling Strategies During COVID and Beyond
Starting a Destination Podcast – A Growing Necessity for Content Creators
Lodging Solutions that Generate and Measure Economic Impact
How Visit Irving Used CARES Act Funding to Kickstart Tourism
Why Post-COVID Marketing Will Be Fundamentally Different and Why That is a Good Thing
Tempest Interactive Media
Rediscover America: A Tempest Initiative
Driving Recovery: Insights to Inform and Measure Marketing Effectiveness
Visitor Analysis with UberMedia Mobile Location Data
Touchless Travel Tools – A New Approach to a New Environment