DMA West-member DMOs Take Home Poppy Awards
Visit California honored tourism destinations and attractions across California for excellence in tourism marketing at the organization’s biennial Poppy Awards, held February 11, in San Diego.
DMA West-member DMOs that garnered awards:
- Best Overall Brand Identity - $1 million to $8 million: Visit Laguna Beach
- Best Content Marketing Initiative (tie):
- North Lake Tahoe Resort Association & Incline Village Crystal Bay Visitors Bureau
- San Francisco Travel Association
- Best Digital Campaign: North Lake Tahoe Resort Association & Incline Village Crystal Bay Visitors Bureau
- Best Influencer Campaign: San Francisco Travel Association