DMA West Education Summit
& Vendor Showcase and Best Idea Program


September 11-13, 2018 - See September 10 Professional of Destination Management (PDM) Fundamentals program below.
The Riverside Hotel | Boise, Idaho
Boise Convention & Visitors Bureau |

Program Information | Download Registration Form

Registration Fee includes sessions and group meal functions.
Registrant from a DMA West-member DMO           
$325 for the first member registrant
$250 for each additional member registrant from the same DMA West-member DMO
$175 Spouse/Guest
Registrant from a nonmember DMO                         
$590 for each registrant
$175 Spouse/Companion

Hotel Group Rate
Group rate: $119 plus tax; single/double occupancy
Online reservations: DMA West

Destinations International & DMA West Partner Program
Professional of Destination Management (PDM): Fundamentals
Destination professionals are encouraged to take the course whether they are pursuing the PDM Certificate or not.
Fundamentals is an interactive educational course focusing on the evolving trends in the travel and tourism industry and how destination organizations successfully align with these changes. This course is one of seven in the Professional of Destination Management (PDM) certificate program redesigned in partnership with George Washington University.

September 10, 2018 | Monday
The Riverside Hotel | Boise, Idaho | Boise Convention & Visitors Bureau

Registration Fee: includes day-long program and group meal functions.
$475 for each registrant (special discounted fee)

Hotel Group Rate: Group rate: $119 plus tax; single/double occupancy
Online reservations: DMA West

2017 Education Summit

2017 Presentations


Marketing Our Destinations and Managing Our Organizations

Join your DMO-industry colleagues from across the West for advanced education sessions, progressive sales and marketing strategies as well as management ideas and networking opportunities with peers from the West.

Delve into high-level tactics across rapidly changing disciplines: engagement, product development, marketing strategies and trends. Tap into your own creativity to discover the marketing guru, sales standout and destination whiz you were meant to be. Sharpen your skills and go home with actionable ideas.

Vendor Showcase

Preferred Vendors
Our exhibitors and sponsors are excellent sources for products and services for destination marketers. We appreciate the support they provide to the Association and invite you spend time with the vendors, ask product questions and consider them as potential partners for your future projects.

Vendor Showcase and Sponsorship Opportunities: Please contact DMA West staff at for exhibitor and sponsor packets.

Best Idea Program


Shaping the Future of Destination Marketing
Share your informative, innovative and influential ideas in DMA West’s Best Idea Program, with presentations at the annual DMA West Education Summit each September.

The objective of the Best Idea Program is to share inventive techniques or imaginative approaches to promoting your destination, managing your organization, providing services and communicating with stakeholders.

It’s easy. Just complete a project form--for the best idea (or ideas!) your organization has implemented during the last two years--via an electronic form submission. Using the project form, describe the best idea you’ve implemented during the last two years, convey the project’s effectiveness, and include project costs and return on investment information. You are welcome to enter several best ideas.

Best Idea submissions are due by August 22, 2018. A Board-appointed Task Force will review the best idea submissions. Panelists from selected DMOs are invited to present their best ideas at the annual Education Summit in September.

The annual Best Idea Booklet--including all project submissions--has been uploaded to the Resource Library after the DMA West Education Summit.

Submit Ideas