DMA West Education & Research Foundation
The DMA West Education & Research Foundation is dedicated to enhancing the future effectiveness of destination marketing professionals through research projects and learning opportunities focused on successful organizational management and marketing strategies.
DMO industry leaders created the Foundation to conduct research projects, develop educational programs, provide scholarship grants and sponsor destination-marketing awareness projects associated with the visitor and convention industry.
As part of the DMA West Foundation's mission to promote educational opportunities for destination marketers, the DMA West Foundation recommends specific webinars for your consideration and participation.
The State of the American Traveler: Destinations Edition 2019
February 28, 2019 | 12:00 p.m. Pacific Time
The State of the American Traveler, Destinations Edition, will take a deep dive into the interests, information and content driving U.S. travelers' decisions about where to go. This webinar will summarize the latest research from Destination Analysts that focuses on the specific locations and types of destinations that are most appealing to U.S. travelers while also looking at the factors and information that are most influential in their destination decisions. This webinar will be full of the latest research and insights that you will not want to miss!