Coronavirus Travel Sentiment Survey Findings – Weekly Updates
Courtesy of Destination Analysts
Tuesdays | 8:00 a.m. Pacific Time
With the global spread of COVID-19, the travel industry is facing an unprecedented crisis. To help industry leaders navigate their response strategy and communicate to their stakeholders and communities, Destination Analysts is fielding a weekly survey of 1,200+ American leisure and business travelers, representing each region of the U.S. These timely insights into feelings and behaviors related to travel will provide important data to gauge the pandemic’s changing impact on travel as a lifestyle priority, as well as when travel demand will rebound—and from which traveler segments and to which types of destinations first.
Anatomy of a Travel Recovery. What to Look For in 2021.
Courtesy of ADARA
October 22, 2020 | 9:00 a.m. Pacific Time
The travel and tourism industries have been challenged to adapt to rapid and dramatic demand shifts. What does demand look like for 2021? What impact will government programs, unemployment and changes in supply have? Join us for an enlightening session with Adam Sacks, the leading industry economist and President at Tourism Economics. He’ll share his view of the shape of the recovery and what to look for as it evolves.
The Latest Travel Trends from North and Latin America
Courtesy of Expedia Group Media Solutions
October 29, 2020 | 10:00 a.m. Pacific Time
Now more than ever, brands need to connect with travelers at the right time, whether they’re dreaming about, planning for, or booking their next trip. But when travel looks so different than it did a year ago, do you know who to reach out to, what to say, and how to say it in a way that resonates? We’re sharing the latest insights, data, and traveler behavior trends that will help you reach and convert travelers today. You’ll learn how traveler sentiment and behaviors have evolved this year and explore what this could mean for the future of travel. You’ll also hear from your peers across the industry in a panel discussion about what steps they’re taking now and how they’re planning for 2021.
- How traveler search and booking behaviors have changed since the start of the COVID-19 pandemic
- Insights from travel advertising professionals into their current marketing campaigns and how their 2021 strategies are shaping up
- The range of offerings from Expedia Group Media Solutions that you can use to capture the attention and bookings of travelers today
Jennifer Andre, Senior Director, Business Development, Expedia Group Media Solutions
Wendy Haase, Vice President, Destination Irvine
Donnie Dawson, Deputy Director of Tourism – The Americas, Visit Jamaica
Jorge Franz, Senior Vice President of Tourism, Visit Houston
Kevin Froemming, Chief Commercial Officer, Playa Hotels & Resorts
Ana Paradela, Director, Business Development, Expedia Group Media Solutions
Andy Mann, Senior Director, Business Development, Expedia Group Media Solutions
60-minute presentation + 30-minute panel discussion
Funding Futures: Dedicated Funding & Tax Increment Financing
Courtesy of Civitas and Miles Partnership
November 3, 2020 | 12:00 p.m. Pacific Time
Funding Futures is a major study of the recovery and future of tourism and DMO funding coming out of the COVID-19 crisis. The project analyzed 115 North American cities, all 50 U.S. states and 10 Canadian provinces to summarize the current situation, the impact of the COVID-19 crisis, and the outlook for recovery. The study also introduces and explores ten alternative funding options for DMOs to be “built back better” – options for more balanced, resilient and sustainable funding. In this webinar, Civitas and Miles Partnership will review and discuss the funding options “Dedicated Funding” and “Tax Increment Financing” in more detail. This research project is undertaken by Miles Partnership, Civitas Advisors and Tourism Economics with most of the time and effort contributed pro-bono to allow all DMOs to access the report free of charge. Some valuable funding was provided by the U.S. Travel Association Destination Council and the Destination Marketing Association of Canada. Important support was also provided by Destination Analysts with additional in-kind assistance from Destinations International.
For more information, visit www.milespartnership.com/FundingFutures
Funding For Tomorrow: A Transatlantic Look at Tourism Funding Insights & Options for North American and European DMOs
November 10, 2020 | 8:00 a.m. Pacific Time
Two major studies on the future of tourism taxes and other funding sources have recently been completed and offer invaluable insights and recommendations for fresh thinking in tourism taxes and funding options for DMOs. “Funding Futures” was a major North American study that was completed in parallel with the comprehensive European study, “Taxing Tourism.” Both studies include an exhaustive analysis of current and potential new funding sources in addition to results from major surveys of more than 180 DMOs across North America and Europe. Join hundreds of DMOs from across North America and Europe for insights from these two studies and a panel discussion from four leading North American and European DMO leaders on the implications, options and priorities in funding coming out of the COVID-19 crisis. This webinar and the associated research studies are supported by: U.S. Travel Association Destinations Council, Destination Marketing Association of Canada (DMAC), European Cities Marketing (ECM), European Tourism Association (ETOA) and the Global Destinations Sustainability Movement. Presenters include John Lambeth of Civitas, Chris Adams of Miles Partnership, Signe Jungersted of Group NAO, and Peter Romer Hansen of Group NAO, along with a panel of four DMO leaders from North America and Europe.
The State of the American Traveler: Marketing to Locals
Courtesy of Destination Analysts and Miles Partnership
November 19, 2020 | 12:00 p.m. Pacific Time
The Years Ahead: A Post-Pandemic Look at the Future of Tourism
Courtesy of Phocuswright and Miles Partnership
December 8, 2020 | 10:00 a.m. Pacific Time
For the past five years, Phocuswright and Miles Partnership have teamed up to offer a widely popular webinar of insights, analysis and predictions about how tourism, especially online travel, is changing, and the challenges and opportunities this presents. In 2020, the leading analysts from Phocuswright will assess the future of tourism after COVID-19 and what a post-pandemic visitor industry might look like. What are the major short-term, longer term and permanent shifts that will change tourism? With commentary and case studies from Miles, register for this essential webinar for your destination or organization’s recovery planning for 2021 and beyond.