Visit Glenwood Springs Wins Colorado Governor’s Outstanding Community Tourism Initiative
Visit Glenwood Springs, the tourism department of the Glenwood Springs Chamber Resort Association was recently awarded as the winner of the Governor’s Outstanding Community Tourism Initiative for the 2020 Glenwood Gold Visitor Stimulus Initiative. The award was presented at the 2021 Colorado Governor’s Tourism Conference held in Pueblo, Colorado. Through its tourism department, the Glenwood Springs Chamber Resort Association awarded 1,000 guests with $100 in the Glenwood Gold Community Currency. Many businesses such as lodging properties, restaurants, and retail businesses in Glenwood Springs signed up to accept Glenwood Gold. There was no cost to the businesses, and each received 100% of the face-value of the community currency. The Glenwood Gold Visitor Stimulus Initiative was funded by $50,000 from tourism promotion reserves as approved by the Glenwood Springs City Council and was matched through CARES ACT funding by the Garfield County Commission for a total of $100,000. Guests who booked a minimum two-night stay with a Sunday through Thursday check-in at a lodging property within the Glenwood Springs area qualified for the promotion. “While Visit Glenwood Springs was proud to be acknowledged for the Glenwood Gold Visitor Stimulus initiative, it was even more gratifying to know that we helped to inject the local economy with a significant boost during an exceedingly difficult time,” said Lisa Langer, Director of Tourism.