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2019 DestinationNEXT Futures Study Report

The 2019 DestinationNEXT Futures Study is a global in-depth report into the major opportunities and trends for destination organization leaders. The study is funded by the Destinations International Foundation. The 2019 Futures Study focuses on three transformational opportunities—destination stewardship, community alignment and digital conversion—to help destination leaders formulate strategic decisions for the future. The study can be used as the cornerstone for the development of a destination’s strategy moving forward, whether it be in the form of a strategic plan, board retreat or tourism master plan. The summary is a comprehensive review of the trends and potential strategies affecting the future of our global visitor economy. The full report can be accessed by clicking here.